Before & After Photo Maker for Instagram
Free. No signup. No watermark.
Instagram's feed crops and displays images differently depending on whether they're square or portrait, and getting the ratio wrong is one of the most common reasons a before-and-after post gets awkwardly cropped in someone's feed. This page opens the tool pre-set to Instagram's most reliable feed ratio.
Your photos stay on your device — everything here runs locally in your browser. Nothing is uploaded to a server.
Upload both photos to enable export.
How It Works
Upload your photos
Add your before and after photos — drag & drop, paste, or select from your phone.
Choose your layout and format
Pick a comparison style and the size that matches where you're posting.
Customize and download
Adjust alignment, labels and branding, then export as PNG, JPG or WEBP.
Perfect For
Before & After Photo Tips
Tip 1
Choose 4:5 Portrait when your before/after has strong vertical content (a person, a doorway, a full room) to maximise feed real estate.
Tip 2
Choose 1:1 Square when your subject is naturally wide (a driveway, a yard, a wide room) so nothing important gets cropped at the edges.
Tip 3
Keep labels and branding inside the safe area — avoid placing text right at the very edge, since some Instagram surfaces (like the grid thumbnail) can crop slightly.
Tip 4
Instagram compresses images on upload — exporting at 2x resolution from this tool helps your post still look sharp after their compression.
FAQ
What size is this format?+
Instagram feed posts display at 1:1 (1080×1080, square) or 4:5 (1080×1350, portrait). Portrait (4:5) takes up more vertical space in the feed and tends to get more attention while scrolling, but square (1:1) is safer if your comparison is naturally wide, like a landscaping or driveway shot.
Square or portrait — which gets more engagement on Instagram?+
Portrait (4:5) generally takes up more screen space in the feed, which can increase engagement, but the more important factor is choosing whichever ratio best fits your actual before/after content without awkward cropping.
Does this add a watermark?+
No — exports from this tool never include a watermark, in the free tier or otherwise.